A note from Bill

Some thoughts on the launch of The Omnicosm

A note from Bill

Hello.

I’m excited to announce the official launch of The Omnicosm.

Ever since I created Snackology last year, I wanted to find a way to more clearly define its relationship with Popculturology. Did it fall under Popculturology? Did having a newsletter about snack food dilute Popculturology’s mission?

In the end, I realized that Popculturology and Snackology were siblings — which meant they needed a parent. That parent is The Omnicosm.

Besides some visual cues, nothing is changing with the newsletters. (Snackology did get a snazzy logo refresh to establish that it stands on its own next to Popculturology.) The creation of The Omnicosm not only gives me the space to craft unique identities for these two newsletters, it opens the door for new additions in the future.

As always, thanks for reading.

Bill

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