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The promise of ‘glossy ribbons of buttery caramel flavor’ had me worried, but this is definitely better than a PSL soda.
A quick review of GOGO Dairy Protein, GOGO Fruit Smoothie Protein and GoGo squeeZ SlymeZ.
The product: GOGO Dairy Protein, GOGO Fruit Smoothie Protein and GoGo squeeZ SlymeZ
The cost: I haven’t seen pricing on GOGO Dairy Protein and GOGO Fruit Smoothie Protein, but 10-packs of GoGo squeeZ SlymeZ are on Target’s website for $11.19.
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There are two things Americans want right now: Protein and food that you can eat on the run. (This is why everyone is doing snack wraps again, right?) This is where GoGo squeeZ comes in, with the company releasing GOGO Dairy Protein and GOGO Fruit Smoothie Protein last month. The two new varieties of GOGO squeezable pouches boast between 8g and 10g of protein in addition to real fruit and milk.
“We’re re-imagining the snack aisle, proving that better snacking doesn’t require a compromise on taste or texture,” Carolina Cespedes Virguez, general manager of GoGo squeeZ, said in the company’s announcement. “By providing on-the-go and beyond-the-fridge convenience and simple ingredients that many traditional protein snacks do not provide, with real fruit and no added sugar, this is a snack that keeps pace with the next generation's lifestyle — with all the real nutrients and none of the trade-offs.”
Of the four GOGO Dairy Protein and GOGO Fruit Smoothie Protein flavors, I preferred the Mixed Berry and Strawberry varieties. I grew up eating those flavors of yogurt, so I’m pretty sure I’m just hardwired to go in that direction.
GOGO Dairy Protein and GOGO Fruit Smoothie Protein
I love the branding on the GoGo squeeZ SlymeZ. (I think I got all the z’s right there.) Bright yellows, pinks and blues to match a “smooth, gel texture [that] is inspired by sweet-and-sour slime trends.”
I actually didn’t find the SlymeZ as sour as the packaging made it seem like they would be. Strawberry Lemonade and Blue Raspberry are flavors that you already expect to be sour, so maybe that prepped me for these pouches. The SlymeZ line also includes Cherry and Green Apple flavors.
Snackology is a publication of The Omnicosm.
Issue No. 253
Snackology is written and produced by Bill Kuchman.
Copyediting by Tim Kuchman.
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