The Mountain Dew America Pack wraps itself in Code Red, White Out ... and Voltage
What’s more patriotic than drinking 18 cans of red-white-and-blue Mountain Dew?
The live-action ‘Masters of the Universe’ movie failed to crack $30M while ‘Obsession’ continues its hot streak.
Hello! Welcome to The Box Office Report for the weekend of June 5-7, 2026.
Weekend gross: $55M
Total domestic gross: $55M
Last weekend: New release
Percent drop: NA
It’s been 26 years since my parents didn’t let me see the original Scary Movie in theaters. I skipped the latest installment in the franchise too, but the film didn’t need me to score the biggest opening weekend for the series.
With the Wayans family back on board for the first time since 2001’s Scary Movie 2, this Scary Movie (I’m begging studios to stop reusing titles when they’re not actually rebooting a series) opened with a $55 million weekend, beating the previous franchise high of $48.1 million set by Scary Movie 3 in 2003.

Welcome to Popculturology!
This publication is a free newsletter, but it’s fueled by readers like you. Support independent news, reviews and more for just $5 a month.
Upgrade to PaidIncludes full access to Snackology and The Cold Open.
Weekend gross: $29.3M
Total domestic gross: $29.3M
Last weekend: New release
Percent drop: NA
I feel bad for Masters of the Universe. The film has gotten decent reviews, currently sitting at 67 percent on Rotten Tomatoes. The folks involved seem to have really put their hearts into the project. But a $29.3 million opening weekend isn’t going to turn this film into a hit.
Masters of the Universe is the best opening weekend for director Travis Knight, topping Bumblebee’s $21.7 million and Kubo and the Two Strings’s $12.6 million. But turning the nostalgic toy line and animated series into a feature film could have been Knight’s chance to break through to the next level of success.
Weekend gross: $25.9M
Total domestic gross: $135.1M
Last weekend: 1st
Percent drop: 68
Normally a 68 percent drop after a film’s opening weekend would be a sign for concern, but I can’t imagine that A24 is too worried about Backrooms. The horror film became the studio’s first film to hit the $100 million mark in North America, easily breezing past that milestone before the weekend even began.
Weekend gross: $25.6M
Total domestic gross: $152.1M
Last weekend: 2nd
Percent drop: 7
That’s three straight weekends of Obsession grossing at least $20 million. That trend is even wilder when you remember that the Curry Barker film grossed $17.2 million its opening weekend and didn’t begin this streak until its second weekend in theaters.
Obsession has now turned in weekend-to-weekend changes of a 39 percent increase, a 14 percent increase and a seven percent decrease.
Weekend gross: $12.4M
Total domestic gross: $20.8M
Last weekend: New release
Percent drop: NA
The Amazing Digital Circus: The Last Act snuck in an $8.4 million Thursday before the weekend hit.
Box office numbers via The Numbers and Box Office Mojo based on Sunday estimates.

Popculturology is a publication of The Omnicosm.
Issue No. 459
Popculturology is written and produced by Bill Kuchman.
Copyediting by Tim Kuchman.
Love what Popculturology is doing? You can help keep the newsletter going by becoming a paid supporter.
If this edition of Popculturology brought you joy, consider sending a tip.
Get the full The Omnicosm experience. Add Snackology and The Cold Open to your subscription via your account settings.
Join the hundreds of subscribers who already get the free Snackology, Popculturology and The Cold Open newsletters.