Josh Allen. Snickers. Sauces?

It turns out the Buffalo Bills quarterback and reigning NFL MVP dabbles in sauce flavors.

Josh Allen. Snickers. Sauces?

Josh Allen is a man of many talents. He can throw touchdowns. He can run for touchdowns. (He even once threw a touchdown to himself.) He’s the reigning NFL MVP. He carries the weight of Western New York and Buffalo Bills fans around the country and the world on his shoulders, offering the promise that one day we will finally know what it’s like to be Super Bowl champions.

And, it turns out, Josh Allen dabbles in sauces.

The Buffalo Bills quarterback expanded his partnership with Snickers this season with Snickers Sauces.

 “The City of Buffalo knows a thing or two about sauces, and Snickers is the MVP when it comes to game-day snacking,” Allen said when Snickers announced the promotion. “So, it felt very right to partner with Snickers to help craft this lineup of sauce flavors that I know the fans are going to love.”

Snickers Sauces come in three flavors — Caramel Buffalo, Peanut Teriyaki and Chocolate Barbecue — inspired by the core elements of a Snickers candy bar.

I got my hands on the trio of sauces, eager to find out if they’re yet another Allen touchdown or if they — no, never mind, I refuse to make a bad football pun about the Bills quarterback.

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What they cost

You unfortunately can’t just stroll into your local grocery store and pick up a pack of Snickers Sauces. Snickers is making them available in quick limited drops every Sunday roughly around when halftime of the first set of NFL games is happening. On top of that, Snickers Sauces aren’t available on their own. If you’re lucky enough during those drops, you can purchase a bag of Snickers Minis which come with the three-pack of sauces thrown in for free.

My thoughts

As someone who has eaten more than his fair share of buffalo-sauced foods — wings, sandwiches, tenders, chili, shrimp poppers — over my almost 40 years in addition to being a grown adult who on several Sundays (and Thursdays and Mondays and even the occasional Saturday) each year dons a Josh Allen jersey, I knew I had to try the Snickers Sauces.

(I also just need to point out that as a lifelong Bills fan who grew up during the team’s unprecedented run of four Super Bowl appearances before hitting a crushing playoff drought, it’s wild to me to have a quarterback who not only makes the Bills a Super Bowl contender but also scored a bunch of endorsement deals. It’s nice to see a quarterback who isn’t Patrick Mahomes in commercials.)

There was no chance these sauces, inspired by the three key elements of a Snickers candy bar would be any good, but I’m also a guy who runs a newsletter about gimmicky foods. It didn’t matter if Allen’s Snickers Sauces were good.

But, wait, what if they were good?

It felt right to honor my Western New York heritage by starting with the Caramel Buffalo sauce. (There are several bottles of Frank’s Red Hot in my home at the moment.) Snickers describes this sauce as combining “the smooth caramel found in every Snickers bar with classic Buffalo heat for a unique sweet and spicy combination.”

This scent was immediately the iconic tang that you expect from a buffalo sauce. And a quick taste confirmed that, yes, this was somehow a legit buffalo sauce ... but with a caramel twist. The Caramel Buffalo sauce even delivered a touch of lingering heat after the sweetness of the caramel.

Out of the three Snickers Sauces, the Peanut Teriyaki option was the one that seemed to make the most sense to me. Who doesn’t love a peanut sauce in their Thai food? (I’m also guilty of scooping peanut butter into a cup of ramen noodles.) The Peanut Teriyaki sauce features “real Snickers peanuts together with notes of soy and garlic for a flavor-packed punch,” the folks over at Snickers note.

And, yup, the Peanut Teriyaki Snickers Sauces is one hundred percent a peanut teriyaki sauce. It’s exactly what you expect from this combo, and it doesn’t feel like a gimmick at all.

For this sauce, Snickers boasts that, “sweet and smoky flavors come together in the Chocolate Barbecue sauce, which uses our Snickers chocolate recipe, for an unexpected and saucy game day addition.” Wow, they broke out the recipe for Snickers chocolate for this one.

OK, the texture on the Chocolate Barbecue sauce isn’t super appealing. (This one is much thicker than the other two sauces.) But once again, it’s a tasty sauce. Predominately a barbecue sauce with a hint of chocolate added in.

I even had my wife give all three sauces a try to make sure I wasn’t crazy — or being swayed by a fear of letting Josh Allen down. She too was surprised that they’re as good as they are.

So now I have three slightly used bottles of Snickers Sauces in my house. It’s probably time for me to break out the fryer and fire up some actual chicken wings to put the trio of sauces to the test. Or maybe I’ll just steal some dino nuggets from my daughter.

Taking advantage of the bag of Snickers Minis that shepherded the bottles of sauces into my home, I did an extra taste test, drizzling the sauces on three tiny candy bars. (If Snickers and Josh Allen didn’t want me to do this, why would they package them together?) The results were exactly what you’d expect if you added buffalo, teriyaki and barbecue sauces to a bunch of Snickers bars.

Snack score

🍪🍪🍪🍪🍪 (5 out of 5 cookies)

Josh Allen swore that Snickers Sauces are “so good you’ll jump through the table,” and while my dining room table is still intact, I gotta admit that these sauces surprised me. I didn’t expect them to be anything serious, but if you can get past the Snickers theming, they’re all worth a shot.

Five out of five snack score, Josh. I offer the Snickers Sauces the highest honor that a Bills fan can bestow: A head nod and the declaration of “Go Bills.”

Snickers Sauces were provided to Snackology for this independent review.

Snackology is written and produced by Bill Kuchman.
Copyediting by Tim Kuchman.

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Issue No. 84

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