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# It’s a peanut butter battle between Cinnamon Toast Crunch and Reese’s Puffs
- URL: https://www.theomnicosm.com/snackology-cinnamon-toast-crunch-peanut-butter-reeses-dark-chocolate-review/
- Published: 2026-01-31T15:00:32.000Z
- Updated: 2026-02-01T01:22:14.000Z
- Description: General Mills brings Cinnamon Toast Crunch Peanut Butter back for the first time in years while also releasing a dark chocolate version of Reese’s Puffs.
- Author: Bill Kuchman
- Tags: Snackology • Thoughts for Food, Snackology • Reviews, Snackology, Cereal, Cinnamon Toast Crunch, Reese's Puffs, Breakfast

The first month of 2026 was a big one for new cereal releases. I kicked off the year with reviews of [Cocoa Loops and Froot Loops Glazed Blueberry Donut Holes](https://www.theomnicosm.com/follow-your-nose-to-cocoa-loops-and-froot-loops-glazed-blueberry-donut-holes/) before moving on to [Confetti Cheerios](https://www.theomnicosm.com/are-confetti-cheerios-going-to-throw-a-party-in-your-mouth/), [Cap’n Crunch’s Mystery Crunch](https://www.theomnicosm.com/is-the-secret-of-capn-crunchs-mystery-crunch-hiding-in-plain-sight/) and most recently [the Super Mario Galaxy Movie-themed variants of Lucky Charms and Trix](https://www.theomnicosm.com/its-a-me-super-mario-galaxy-movie-themed-versions-of-lucky-charms-and-trix/).

For this edition of **Snackology**, I’m going to mangle one of the more iconic phrases in food branding history: Hey, you got peanut butter in my breakfast cereal. 

General Mills is going all in on peanut butter, introducing **Cinnamon Toast Crunch Peanut Butter** and **Reese’s Puffs Dark Chocolate**. I’ve been mixing both new cereals into my breakfast rotation over the past week or so, and I have some thoughts on just how much peanut butter belongs in your cereal bowl ...

[![CTA Image](https://storage.ghost.io/c/f4/8b/f48be8ca-23c6-4d81-b0cf-da2fb0785911/content/images/2025/11/snackology-square-new-reverse.png)](#/portal/signup) 

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### What they cost

Both a 19.3 oz. box of Cinnamon Toast Crunch Peanut Butter and a 19.3 oz. box of Reese’s Puffs Dark Chocolate were **$4.97** on Walmart’s website. 

### My thoughts

Cinnamon Toast Crunch and Reese’s Puffs are both cereals that are often in our pantry. Are these new varieties ones that’ll make it into the permanent lineup?

![](https://storage.ghost.io/c/f4/8b/f48be8ca-23c6-4d81-b0cf-da2fb0785911/content/images/2026/01/snackology-cinnamon-toast-crunch-peanut-butter-reeses-puffs-dark-chocolate-2.jpg)

#### Cinnamon Toast Crunch Peanut Butter

I’m on record calling Cinnamon Toast Crunch a hall-of-fame cereal. It’s as close to perfect as any cereal can be. It has just the right amount of sweetness. It holds up in milk longer than a lot of cereals, which means you’re likely to still get a crunchy bite whether it’s your first spoonful or your final spoonful.

When I saw that General Mills had added peanut butter to this classic cereal, I was excited. Cinnamon Toast Crunch has been rolling out hit after hit when it comes to new flavors — both [Sugar Cookie Toast Crunch and Cinnamon Toast Crunch Mexican Style Hot Chocolate](https://www.theomnicosm.com/sugar-cookie-toast-crunch-and-cinnamon-toast-crunch-mexican-style-hot-chocolate-add-a-festive-twist-to-a-classic-cereal/) were fantastic — and I figured Cinnamon Toast Crunch Peanut Butter would keep that going.

![](https://storage.ghost.io/c/f4/8b/f48be8ca-23c6-4d81-b0cf-da2fb0785911/content/images/2026/01/snackology-cinnamon-toast-crunch-peanut-butter-reeses-puffs-dark-chocolate-1.jpg)

Not quite, it turns out.

While there’s nothing bad about Cinnamon Toast Crunch Peanut Butter, it didn’t blow me away like those other flavors or the original. After eating a few times, I’m settled on the problem being that peanut butter can bring with it a ... weight? If you’ve ever thought you were being culinarily creative and added peanut butter to a pack of ramen noodles (I swear some former Bon Appétit star told me it was OK), you’ll know what I mean. You get the flavor of peanut butter, but you also get a heaviness to that specific flavor.

Cinnamon Toast Crunch Peanut Butter feels heavy when you’re eating a full bowl of it. I enjoyed snacking on the cereal, but in a large quantity, the flavor is too much.

![Cinnamon Toast Crunch Peanut Butter](https://storage.ghost.io/c/f4/8b/f48be8ca-23c6-4d81-b0cf-da2fb0785911/content/images/2026/01/snackology-cinnamon-toast-crunch-peanut-butter-reeses-puffs-dark-chocolate-2.jpg) 

### Snack Score 

Cinnamon Toast Crunch Peanut Butter 

🍪🍪🍪 (3 out of 5) 

![](https://storage.ghost.io/c/f4/8b/f48be8ca-23c6-4d81-b0cf-da2fb0785911/content/images/2026/01/snackology-cinnamon-toast-crunch-peanut-butter-reeses-puffs-dark-chocolate-4.jpg)

#### Reese’s Puffs Dark Chocolate

Our daughter has told me that Reese’s Puffs are her favorite cereal. I don’t know if that’s true. She’s also told me that same thing about Frosted Cheerios. But she clearly has good taste to put Reese’s Puffs into consideration for that honor.

![](https://storage.ghost.io/c/f4/8b/f48be8ca-23c6-4d81-b0cf-da2fb0785911/content/images/2026/01/snackology-cinnamon-toast-crunch-peanut-butter-reeses-puffs-dark-chocolate-3.jpg)

I was very curious what a dark chocolate version of Reese’s Puffs would taste like. I’ve eat my fair share of dark chocolate over the past 25 to 30 years, so I was wondering if this was just going to be a more bitter version of the cereal — and how that would play out in terms of eating a full bowl.

It turns out Reese’s Puffs Dark Chocolate actually delivers a richer chocolate taste compared to the classic Reese’s Puffs. They’re in no way bitter. I don’t quite get how or why General Mills had dubbed this cereal “dark chocolate,” but it works. 

![Reese’s Puffs Dark Chocolate](https://storage.ghost.io/c/f4/8b/f48be8ca-23c6-4d81-b0cf-da2fb0785911/content/images/2026/01/snackology-cinnamon-toast-crunch-peanut-butter-reeses-puffs-dark-chocolate-4.jpg) 

### Snack Score 

Reese’s Puffs Dark Chocolate 

🍪🍪🍪🍪🍪 (5 out of 5) 

If you happen to pick up a box of both Cinnamon Toast Crunch Peanut Butter and Reese’s Puffs Dark Chocolate, do yourself a favor and mix them together. I hate to give Travis Kelce credit for something, but the guy knew what he was doing when he and his brother put [the classic versions of Cinnamon Toast Crunch and Reese’s Puffs together in Kelce Mix](https://www.theomnicosm.com/is-kelce-mix-a-fearless-cereal-or-would-taylor-swift-shake-it-off/).

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