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# ‘Practical Magic 2’ ends the spell of ‘Spider-Man: Brand New Day’
- URL: https://www.theomnicosm.com/popculturology-box-office-report-practical-magic-2/
- Published: 2026-09-14T11:00:37.000Z
- Updated: 2026-09-14T11:00:37.000Z
- Description: ‘Brand New Day’ is just shy of passing the once-unbreakable domestic record by ‘Star Wars: The Force Awakens.’
- Author: Bill Kuchman
- Tags: Popculturology • The Box Office Report, Popculturology, Practical Magic, Spider-Man, Spider-Man: Brand New Day, MCU, Marvel, The Odyssey, Christopher Nolan, Coyote vs. Acme

Hello! Welcome to **The** **Box Office Report** for the weekend of Sept. 11-13, 2026.

## 1\. Practical Magic 2

*Weekend gross: *$30M** 
*Total domestic gross: *$30M** 
*Last weekend: *New release** 
*Percent drop: *NA**

After six straight weekends of *Spider-Man: Brand New Day* holding the No. 1 spot, *Practical Magic 2* has ended Spidey’s spell. The legacy sequel grossed an impressive $30 million, returning to the top of the box office for the first time since the original film premiered almost three decades ago with $13.1 million.

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## 2\. Spider-Man: Brand New Day

*Weekend gross: *$8.4M** 
*Total domestic gross: *$935.2M** 
*Last weekend: *1st** 
*Percent drop: *54**

This could change when the official numbers come in on Monday, but it looks like *Spider-Man: Brand New Day* wrapped up its seventh weekend in theaters just shy of passing *Star Wars: The Force Awakens*’s $936.7 million domestic record.

This is gonna sound crazy, but *Brand New Day*, despite being on the verge of cracking what I thought was an unbeatable record, has kind of lost steam over the last few weekends. It looked like the fourth **Tom Holland** Spider-Man movie was going to blow past *The Force Awakens* and become the first film to gross $1 billion in North America, but that seems like a tall order now that *Brand New Day* is turning in sub-$10 million weekends.

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## 3\. The Odyssey

*Weekend gross: *$7.4M** 
*Total domestic gross: *$600.5M** 
*Last weekend: *2nd** 
*Percent drop: *43**

Speaking of *Spider-Man: Brand New Day*’s current momentum, there’s a good chance we might see *The Odyssey* jump ahead of *Brand New Day* over the next weekend or two. Only a million bucks separated *The Odyssey* and *Spider-Man* this weekend, and the **Christopher Nolan** film has never fallen more than 43 percent weekend to weekend.

*The Odyssey* clinched its own major milestone this weekend, becoming Nolan’s first movie to pass $600 million in North America. 

## 4\. Runner

*Weekend gross: *$6.4M** 
*Total domestic gross: *$6.4M** 
*Last weekend: *New release** 
*Percent drop: *NA**

I’m sorry, how did we end up with *Runner* and *The Runner* both premiering in September 2026? If you’re trying to tell them apart, *Runner* is the one that actually opened in theaters and stars **Alan Ritchson** and **Owen Wilson**, while *The Runner* is streaming on Prime Video and got everyone asking how **Gal Gadot** somehow stumbled into an acting career.

## 5\. Coyote vs. Acme

*Weekend gross: *$6.2M** 
*Total domestic gross: *$47.8M** 
*Last weekend: *3rd** 
*Percent drop: *48**

*Coyote vs. Acme* is still in the top five! Ketchup Entertainment paid $50 million to acquire the film that **David Zaslav** and Warner Bros. Discovery desperately wanted to kill in exchange for a tax write-off, and the hybrid live-action/animated film is about to pass that mark at the domestic box office.

The *Coyote vs. Acme* steelbook [is also up for preorder](https://www.amazon.com/dp/B0HJJ9LLMD?lv=shuf&channelId=500&plpRedirect=mhFallback&ref=theomnicosm.com). This is one you definitely should add to your physical media collection.

## Beyond the Top Five

- ***Oasis: Don’t Look Back in Anger*:** [The Oasis doc](https://www.rogerebert.com/reviews/oasis-dont-look-back-in-anger-concert-film-review?ref=theomnicosm.com) debuted with $1.4 million across 1,225 theaters this weekend.

*Box office numbers via The Numbers and Box Office Mojo based on Sunday estimates.*

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****Popculturology is a publication of The Omnicosm.**  
Issue No. 493

****Popculturology** is written and produced by ****Bill Kuchman**.  
Copyediting by ****Tim Kuchman**.

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